When I’m selling a home, there are a number of steps that I like to take to give them the best sense of what their home is likely to sell for, and what they can do to influence that final number.

Selling a home is a process that’s driven by a big question mark. What will we get? The answer depends on current market conditions, the area your property’s in, the size and style of your house and a number of other factors–like how old the house is, the timing and quality of renovations and a whole array of aesthetic considerations.

I’ve found that sellers find comfort quickly when I address the factors one at a time. That means providing you with an overview not just of what’s been happening in the area in terms of selling prices, but also why other homes sold for the prices they did in comparison to yours.

To me it’s important not to speculate about top dollar. Getting the most is the goal, but naming a number takes you away from market realities.

Instead, I’ll give you a list of concrete steps that will influence the way buyers see your house. It will address the factors where you can make a difference. New appliances, for instance, can drive the asking price up more than their purchase price. From a buyer’s point of view, the Miele dishwasher makes the kitchen spectacular, instead of just nice. The chipped moulding on the basement stairs, on the other hand, made the place seem old.

When it comes to selling a home, my job is to work with you to make a plan to showcase your home, rather than just to list it. My advise to sellers is to think about what other people will see. Because every time a buyer’s eyes light up, it’s good for you. And every time they see a disappointing detail, it might cost you.

At the end of the process, the goal is to have you feeling good about the sale. And that comes when you believe that you did everything you could have to get the most from the sale.


Here’s the best place for you to find out.